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Is a no deal looming?

Brexit is almost a swear word these days. Especially in Europe and in the UK we are both bored and tired of it.

but as I sit here in Hannover airport after a business trip to meet with my colleagues and friends from the EMEA region my…

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UK Manufacturing News Feed

Digital Marketing

Behavioural Economics

Let's start with this article by introducing you to the world of behavioural economics. What is it? It is literally as it sounds. Its where the behavioural sciences meet the world of economics. It’s the field of study in psychology that looks at…

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Business Finance News

Direct Marketing

Sam O published an article
POEM is a marketing acronym that is basically designed to make you think about you marketing media in groups of Paid for, Owned and Earned. The M in P.O.E.M. simply means Media.  
For the purpose of this post the P in POEM stands for Paid digital me…
Sunday
Sam O published an article
Website optimisation from SEO linguistic profiling to creating content Google likes    
Website optimisation takes into account a lot of what was discussed in the last chapter. If you already have a website that has been designed for you or you have…
Saturday
Sam O published an article
What is keyword analysis and why is it important?
Well, quite simply it’s the analysis or keywords, well duh. But seriously if you remember in the first chapter we talked about keywords or phrases, which are the words an internet surfer uses when lo…
Apr 14
Sam O published an article
Good website design cannot be understated. But good design without good usability is wasted. You can have the best-looking website on the internet but if it is hard to use then visitors will become frustrated and go elsewhere, and search engines wil…
Apr 12
Sam O published an article
Again, this may sound obvious but its true. Yes, you can have a web presence without one then but unless you have hundreds of thousands of twitter, facebook of youtube follower if you do not have a web presence really is this article of use to you?…
Apr 6
EditorialTeam updated their profile
Apr 6
Sam O published an article
Intro to this section
The world of digital marketing can be daunting and confusing. In today's world, you know you need to do something, but there are so many somethings you could do which one do you choose and when? How much will it cost? Do you ha…
Apr 3
Sam O published an article
In today’s world of the digital ecosphere direct marketing has grown from its traditional routes in direct mail, catalogue marketing, telemarketing and face to face marketing to something broader, more interactive and measurable.  
The beauty of dir…
Apr 2
EditorialTeam published articles
Mar 31
Sam O published articles
Mar 31
Sam O posted a video
Why does the US have far higher rates of foodborne disease than the UK? Is chlorinated chicken safe? And will it be legalised in the UK as part of a US trade...
Mar 30
Sam O posted a video
Why do people buy the stuff they buy? In classical economics, most models assume that consumers behave rationally. As you've probably noticed in your real li...
Mar 30
Sam O posted a blog post
I wonder how many #voteleave voters align themselves with this lot? Brexit supporters clash with police at Downing Street after march - The hateful racist speech of the EDL and UKIP are really showing their true colours? https://www.standard.co.uk/n…
Mar 29
EditorialTeam published an article
Many people use pay per click advertising when marketing their businesses. They will place a banner or small ad on other web sites, data bases, or search engine home pages in order to increase business to their web site. Each time a potential custom…
Mar 29
EditorialTeam published an article
It does not matter what project you are going to undertake. It is not important what industry you are going to be assessing. What is important is you know what you are going to do. You must as questions. You must find what it is the client wants. Pr…
Mar 28
Sam O updated their profile
Mar 22
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Is a no deal looming?

Brexit is almost a swear word these days. Especially in Europe and in the UK we are both bored and tired of it.

but as I sit here in Hannover airport after a business trip to meet with my colleagues and friends from the EMEA region my…

Read more…

Manufacturing Change in the UK

Whatever side of the political spectrum we fall down on it is no doubt that there is room for progress in UK manufacturing, society and politics. And whilst some would say you shouldn’t mix business or industry with society or politics the fact…

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Blog

Brexit supporters clash with police!

I wonder how many #voteleave voters align themselves with this lot? Brexit supporters clash with police at Downing Street after march - The hateful racist speech of the EDL and UKIP are really showing their true colours?…

Read more…
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As 2018 approaches

As we venture out of 2017 and on to 2018 we all ponder what the future might hold. And what it might have in store for the UK economy and manufacturing industry. As the UK and US stock markets finished with record highs could this mean a healthier wealthier future. For this site the aim is to bring it out of beta mode and get it going as project. With regular articles and opinions on the UK manufacturing industry as well as analysing the language and opinions of the UK mainstream media and…
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